I may use SMS in my presentations

Saturday, October 6th, 2007
One of the challenges of presenting to such a large audience (~5,000-~8,000 people expected) is that I won't be able to interact with the audience in the same way that I would do in a smaller setting. Of course, I could try something I've never done in a seminar before - get the folks to stretch and to a wave around the auditorium. (I wonder if they would go for that?) Anyway, I want to find a way to interact with the audience. One of the ideas that came up during a planning meeting was to give the audience multicolored cards so that I could call for a show of hands and quickly determine the audience response by color. (e.g. "Hold up the green card if you use a PC or a blue card of you use a Mac.)

Erick Kalugdan, co-owner of GiveMe Unlimited, an SMS-based information delivery service company was in one of the meetings and he's offered to work with me to bring real-time feedback to the conference.  Most everyone in attendance will have a mobile phone - that's a lot of phones - and everyone uses SMS, so it will be easy for me to solicit votes or questions and have the results displayed in real-time to me on the platform. Neat!

I saw this done at the Enterprise 2.0 conference in Boston, this past summer, and it worked surprisingly well. Michael invited the audience to text a number to cast their vote for preferred product presentation. That was a small audience (<1,000) so this will be taking things to an entirely new level. It would be great to be able invite the audience to submit their questions. What if even 5% responded. that could be 400 messages! I would need a system and staff to quickly select questions to text me with on the platform so that I could respond. I'm always up for a new adventure.  I'm currently exploring this idea with Erick and we'll see what we can do.

Discussion/Comments (2):

I may use SMS in my presentations

We will be testing the SMS feedback system tomorrow and will update you on how it worked.

During your presentation, I can do the "filtering" and assist you in reading and presenting the questions or answers sent via SMS.

Can't wait for the conference to start :)

Posted at 10/14/2007 5:33:27 PM by Erick

Glad you had a successful trip to Manila. SMS is great

Hi Eric,

Glad you had a successful trip to Manila.

Yep...being in the US, it's easy to forget that there is a great big and different world beyond our borders. I never SMSed until I got to Asia. And you are correct, people do it everywhere, in meetings, during dinner dates, and on motorcycles. It's time and money efficient. Going one step further, in Africa, the new thing is to ring someonone and hang up before they answer to send a predetermined message. (e.g. "call me back," or "I love you.") This is even more time and money efficient and has the wireless cellphone/handphone services scrambling to find a way to make money off of phones used in this way. There are rules of etiquette just like for email.

Anyhoo, so glad you had a great experience. Best of luck during your presentation and return trip. I hear EVIANA airlines is only about $50 more than regular commercial carriers and A LOT roomier. If your plans change and your time line frees up, we'd love to have you swing by KL.




Posted at 10/17/2007 2:06:14 AM by Roxanne Ross

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