Really Simple Syndication (RSS)

Wednesday, June 2nd, 2004

Recently, many of my clients have been asking me about RSS; and those that haven't, should.

Over the next two years, probably sooner, many Web sites will see a decline in regular (repeat) visitors, and a dramatic increase in syndicated viewership. Here's what you need to know ...

Click on the image above to to view my observations about Really Simple Syndication and how it will affect you, in this week's eProductivity video blog.

You can read the full transcript of this video segment on the web.

In the near future, I plan to post several 2-3 minute video segments on a variety of topics that I think you will want to know about.  This will be available on my eProductivity web site.

Note: This eProductivity video segment, presented in WindowsMedia format, is part of an experiment.  I'm still working out the details of various media formats, browser compatibility, and user preferences.

I would like to hear from you and to know what you think. Please use the "Contact" menu item at the top of this page to send me an email.



P.S. If you have not already subscribed to my RSS feed, now would be a good time to do so. There's more to come!

Discussion/Comments (6):

I Agree with you fully

I agree with your summary completly. RSS is the perfect blend of user opt-in on site content. At my site, where we have collected almost 100 bloggers related to the Microsoft Office System we have seen a dramatic increase in web traffic and also interest from advertisers to advertise in our RSS feed. Our strategy is totally focused on RSS subscribers.

The great thing is that the bloggers (already subject domain experts) provide the best content out there.

Posted at 06/03/2004 16:17:31 by Chris Kunicki



Just wanted to add that I agree with what you say re: RSS. I noticed your comment over on Ed Brill's site as well.

I get caught up in life and a quick opening of my reader and a scan of the links I subsribe to gets me caught up with whats going on faster than surfing all around the net.

IBM is catching on and I hope more and more of their forums will have RSS feeds. Over on lndcentral ( I posted a thought Lotus should provide feeds for their forums. I think more questions would get answered if people saw them come across their readers.

Posted at 06/07/2004 10:56:43 by Scott Kingery

re: Agree!

Scott, this is exciting. I've encouraged Steve Castledine to enhance DominoBlog (The software that drives this site) to allow me to generate RSS feeds for each category.

Great stuff!


Posted at 06/07/2004 11:08:46 by Eric Mack

How do you get RSS to the Desktop


What application do you recommend to get RSS on your Desktop?



Posted at 06/10/2004 8:19:18 by Philip Balmer

re: How do you get RSS to the Desktop

Philip, there are many free RSS readers available. If you are just getting started, you may want to consider a web-based tool for simplicity. (i.e.

Best of success to you!


Posted at 06/12/2004 14:29:42 by Eric Mack

Really Simple Syndication (RSS)

Nice job Eric. You were on the leading edge with RSS feeds in 2004.

"The content comes to me" - favorite line

Posted at 09/24/2007 19:44:44 by Mike Sivertsen